Arcade operators employ sophisticated strategies for machine placement to create an engaging environment that minimizes player fatigue and maximizes revenue. A primary consideration is traffic flow. High-profile, visually striking games like racing simulators or large fighting cabinets are placed near entrances to immediately capture attention. This "decompression zone" welcomes players and draws them inward.

To avoid congestion and sensory overload—a major cause of fatigue—operators use the "anchor and satellite" model. A popular, high-earning "anchor" game is surrounded by several less intense "satellite" games. This naturally distributes crowds, allowing players waiting for the main attraction to try other games without creating a bottleneck.

Strategic zoning is also critical. Operators group games by type and intensity. Rhythm games are placed together in one area, while redemption games with ticket dispensers are clustered elsewhere. This allows players to immerse themselves in a specific gaming experience without jarring transitions. Loud, flashy games are often positioned away from quieter, skill-based games to prevent overwhelming players.

Furthermore, operators ensure there are clear pathways and "rest zones" between high-stimulation areas. This provides visual breaks, reduces cognitive load, and encourages players to explore the entire floor. By carefully managing density, sightlines, and thematic grouping, arcade operators craft a journey that sustains player energy and encourages longer, more profitable visits.